13:00 Thursday 4th October 2018

Up the Creek with an Awesome Paddle

VE Paddles Ltd is a micro SME based in Nottingham. We design, manufacture and sell high performance composite canoe and kayak paddles, mainly for the white water, sea kayaking and touring markets. This presentation will detail the functional requirements for top level paddles, how we have developed the design and optimised the manufacturing processes, and the trade-offs and challenges between design, manufacturing and costs. In particular it will detail how our manufacturing process has been optimised to allow us to compete with low cost imports from Chinese suppliers and some of the challenges in scaling up this approach to supply on a global level.

Stu Morris, VE Paddles